Case Studies

Aerial Photography

Green Planet Solar – provides homes and businesses with professional solar system design, quality installation and trustworthy service. The aerial photo at the San Mateo Credit Union (above) was taken by SMG after successful completion of the 87kW commercial installation.

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Awareness & Corporate Identity

HID Laboratories, Inc. – has completely redefined large area lighting by inventing a solid state direct driver of industry standard high intensity discharge (HID) lamps. It transformed decades-old legacy HID lighting into an exceptionally energy efficient, highly cost-effective platform for smart grid and demand response services. Yet the company lacked brand awareness. SMG developed and […]

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Branding

Canadian Solar, Inc. – as one of the world’s largest vertically integrated solar module producers, Canadian Solar delivers some of the highest quality solar PV products available in the marketplace. Proud sponsors of top Bay Area sports organizations including the San Francisco Giants (2010 World Series Champion) and the San Jose Sharks (2010 NHL Western […]

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Commercial Lead Gen

SolarCity – is a national leader in clean energy services. They make clean energy available to homeowners, businesses, schools, non-profits and government organizations at a lower cost than they pay for energy generated by burning fossil fuels like coal, oil and natural gas. SMG managed SolarCity’s field marketing events in OR, CA and AZ in […]

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Event Communications & PR

blueEnergy – is a nonprofit organization that connects isolated communities to clean power and helps them transition from relying on relief to starting small businesses. SMG provides event communications and targeted PR for an annual benefit “Taste of Nicaragua” held in the Fall in San Francisco. The fundraiser held at the Officers’ Club in Fort Mason […]

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Field Marketing

Sungevity – is America’s fastest-growing residential solar company. The company’s Remote Solar Design software, iQuote process and Solar Lease program make it easier and more affordable than ever for homeowners to benefit from solar power. This affordability and ease of use, combined with Sungevity’s solar social network strategy, is all part of Sungevity’s mission to […]

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Inside Sales

Real Goods Solar – as the premier solar energy integrator and pioneer in solar education, Real Goods offers turnkey solar system services to business and residential customers from design, procurement, permitting, build-out, grid connection, financing referrals and warranty to customer satisfaction activities. SMG helped to support Real Goods’ residential marketing and inside sales efforts in […]

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Messaging & Collateral

Perpetual Energy Systems’ – mission is to fulfill the solar energy needs of enterprises committed to the use of clean, renewable energy. Perpetual Energy strives to create greater access to renewable solar energy systems, ranging from 350kW to 10MW, for industrial, commercial and municipal enterprises. They utilize innovative financing to expedite installation and streamline ongoing […]

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Public Relations

Blue Sky Energy, Inc. – is the trusted, off-grid solar solutions provider with manufacturing operations in the U.S. They offer the largest collection of small-sized MPPT solar charge controllers and pair dynamic solutions with unsurpassed quality and reliability. BSE retained SMG to launch a powerful public relations campaign to broadcast their compelling, newsworthy stories to […]

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Residential Lead Gen

groSolar – is the nation’s leading large commercial and utility scale solar engineering, procurement and construction firm. groSolar’s commerical division serves the 1-30 megawatt solar market and is the leading choice for businesses and investors looking to purchase solar electricity.  Their experience spans a broad spectrum including design and build applications atop brownfields, multi-family housing developments and manufacturing facilities. SMG managed groSolar’s […]

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